The unveiling of two co-branded products between Kokuyo Camlin and KidZania was held with great celebration and fanfare and was attended by the who’s who of both companies at the Camlin Studio at KidZania, Mumbai. The products, from the writing and colouring category, included a writing and colouring kit respectively and were unveiled at a function at KidZania, RCity Mall in Mumbai.
The co-branded ‘Writing Kit’ consists of everything one would need – a notebook set, lead tubes and mechanical pencils. The ‘Colouring Kit’, on the other hand, is a dream for young kids who love art and colouring. It includes Artica Plastic Crayons, oil pastels, brush pens and premium colour pencils.
Each kit is priced at Rs. 300 and they are available across retail outlets in Mumbai and Delhi. You can even get a discount with a KidZania coupon bringing the price down to Rs. 210. This offer is valid until June, 2017 and is redeemable at the Delhi NCR or Mumbai locations.
Saumitra Prasad, Chief Marketing Officer, Kokuyo Camlin Ltd, had this to say at the event, “We are taking our partnership with KidZania to the next level. After an extremely successful association with Camlin Art & Craft studio & Painting Studio in KidZania Mumbai & Delhi, we are ready to provide a new experience to Children – Camlin KidZania products. Now children can take the fun learning experience home. Kokuyo Camlin and KidZania will continue to work on the vision of making learning fun”
Viraj Jit Singh, Chief Marketing Officer, KidZania India, also added, “KidZania extends its association with Kokuyo Camlin for another first-of-its-kind initiative, with the launch of the Camlin KidZania range of products for kids. We are elated with this integration and look forward to strengthening our partnership with such associations in the future.”
So what are you waiting for? Go out and grab one of these kits (or both!) and see for yourself how amazing they really are.